Melissa Tehrani Partner Leader, National Advertising & Product Regulatory Group


Speaks:  English, French

Year of Call: 2012 - Ontario

Year of Call: 2010 - Quebec

Primary phone: +1 514-392-9561

Fax: +1 514-876-9561

Email: melissa.tehrani@gowlingwlg.com

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Primary office:  Montréal



Melissa Tehrani

Melissa Tehrani is a partner at Gowling WLG's Montréal office and the leader of the firm's National Advertising & Regulatory Group – the largest, most awarded and recommended advertising and marketing law practice of its kind in Canada. Practising in the area of advertising, marketing and regulatory compliance, Melissa advises national and international corporations in the e-commerce, consumer goods, retail, financial services, class actions, automotive and telecommunications industries.

Her main areas of practice include advertising campaign reviews and pre-approvals for digital media, T.V., radio, print and social media; sponsorship agreements; contests and promotions design and review; class action litigation; packaging and labelling; children's advertising; ACTRA and UDA issues; French language requirements; and privacy law.

Melissa has co-authored the Canadian chapter of the leading international book "International Advertising Law" published by Wolters Kluwer and is also a contributing author of the leading Canadian textbook, "Advertising and Marketing Law in Canada", published by LexisNexis. She is a recurring speaker at LEXPERT's annual Advertising and Marketing Law and Social Media Law conferences. She is the co-editor of Gowling WLG's AdBytes Advertising & Product Regulatory publication, and is a frequent contributor to AdBytes.

Melissa has been recognized in The Canadian Legal Lexpert® Directory (Advertising & Marketing Law), and sits on the Advisory Committee for How2Reccycle (GreenBlue). 

During law school, she attended the Université de Lumière – Lyon II in France and interned at Concordia University's Legal Information Clinic. Melissa joined the firm in 2009 as a law student and continued on as an articling student. She practises in English and French and is proficient in Italian.

Career & Recognition

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Memberships

  • Canadian Bar Association
  • Law Society of Ontario
  • Member, Young McCord Council
  • Young Bar Association of Montréal
  • Contributor: Advertising and Marketing Law In Canada, 4th ed., LexisNexis, 2012
  • Article: Smaller Businesses to be Affected by Proposed Changes to Québec's Language Laws
  • Article: Pardon me, what must I translate? Quebec French language advertising and labelling requirements, LexisNexis Australian Product Liability Reporter 2012, Vol. 23, p. 32-37 (Melissa Tehrani and André Rivest)
  • Article: La Charte de la langue française et les obligations des détaillants, Tout en détail – Conseil québécois du commerce de détail (Melissa Tehrani and André Rivest)
  • Article: Parlez-vous français? Language Requirements for Doing Business in Québec, Gowlings Life Sciences & Law 2012/2013 (Melissa Tehrani and Giovanna Spataro)
  • Speaker: LEXPERT Social Media Law Conference: Cutting Edge Practical Advice From Canada's Advertising Law Experts (June 2013)
  • Speaker: LEXPERT Marketing and Advertising Law: OH- The Times they are Truly Changing. Distinctly Quebec Issues (November 2012)
  • Speaker: LEXPERT Social Media Law Conference: Cutting Edge Practical Advice From Canada's Advertising Law Experts (May 2012)
  • Speaker: Médias sociaux : rapides, efficaces et dangereux, Gowlings (2012)
  • Speaker: Advertising Law in Canada 101: Overview of Some Key Aspects of Canadian Advertising and Marketing Law, MedTechNorth Canada (April 2012)
  • Speaker: Gowlings Conference for In-House Counsels "Légal, Mondial, En temps réel"; Presentation: Protection du consommateur : ce qu'il faut surveiller (2011) (with André Rivest and Julie-Martine Loranger)