On July 28, 2020, Vancouver-based ecMarket Inc. dba Conexiom, the leading provider of sales order and invoice automation solutions, announced that it had received a strategic growth investment from ICONIQ Capital, LLC. ICONIQ joined existing investor, Luminate Capital, which retained a majority stake.

ICONIQ is a privately-held financial advisory and investment firm based in San Francisco that invests in technology growth equity and real estate asset classes.

Gowling WLG was Canadian counsel to ICONIQ with respect to this investment with a team that included Jason Saltzman, Cyndi Laval and Kean Silverthorn (corporate) and Brent Kerr and Anita Yuk (tax).