Fashion & IP - Tom Broughton on the role of IP when building a brand

12 January 2016

In this podcast Tom Broughton, founder of Cubitts, looks at the role IP takes when building a brand. 

As an expanding fashion business, what should you focus on when growing your brand and how, as an established brand should you approach portfolio management and exploitation of your existing assets?

In this podcast Tom Broughton, founder of Cubitts, looks at the role IP takes when building a brand.



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