Tools

A complete toolkit to meet your IP needs
So you have a smart idea. Now what? Understanding how to protect and maximise your intangible asset can be harder than finding the inspiration in the first place. Let us help. We have put together toolkits, tip sheets and practical advice to help you understand and take the next steps towards turning that smart idea into a commercial innovation – for both domestic and global markets.
And, if you need help along the way, don't hesitate to get in touch with your Gowling WLG trusted IP adviser. Your smart idea is safe with us.
Tools for brand owners
Leveraging AI to protect your brand online
Protecting your business against copycats, counterfeit products and online brand infringement is essential, as it harms both your reputation and your revenue. We have created Saturn – a new online brand protection subscription service – to help you protect your brand with the assistance of our experienced brands lawyers. Learn more or request a demo.
Access our guide on online brand protection
Tools for established Canadian businesses and scale-ups
Learn the essentials of trademarks with our Trademark Toolkit
Trademark law is a critical component of any brand development endeavor. We have developed a step-by-step trademark guide to help those looking to protect their trademarks in Canada understand brand development and protection through the lens of trademark law. From learning what a trademark is and why it's valuable to the due diligence you should conduct, download our toolkit to help you prepare your trademark application.
From idea to investment: IP best practices for raising capital
Canadian SMEs with a formal IP plan are more likely to experience high growth, expand into new markets, and receive various types of financing than those that don't. Check out our tips on understanding the value of your ideas, how to manage them and how to enforce your IP rights. We've also provided a quick look-up guide to the grants, tax incentives and funding programs available to growing companies across Canada
IP legal services
Find out more about our full suite of legal services to protect and maximise your IP.
See our IP services




