Scandal and the road to redemption: How to prepare for and recover from a corporate crisis

160 Elgin Street, Suite 2600, Ottawa, K1P 1C3 T: +1 613-233-1781 View in Google Maps

08 September 2016
07:30 - 09:00 EST

Registration for this event is closed.

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How do you protect your organization's reputation before and after scandal strikes? Using real-life examples, this session looks at the core elements of reputational protection from a legal and public relations perspective.

This seminar will cover the following topics:  

  • The importance of reputation management
  • Stakeholder management over the long term
  • Communicating when crisis erupts
  • Legal liability and public statements
  • Legal mechanisms to protect reputation
  • Brand management post crisis

This program counts for up to 1 hour of substantive credits towards the mandatory CPD requirements of the LSUC.