On March 19, 2024, Cooper Equipment Rentals Limited ("Cooper"), announced that it had purchased 100% of the shares of Red Deer, Alberta-based Action Equipment Rentals Inc. 

Established in 1972, Cooper is the leading Canadian-owned and operated full-service construction equipment rental company. With more than 75 branches in six provinces, Cooper specializes in the rental of compact, aerial, heavy construction, pump and power, and trench safety equipment, while providing a wide range of supplies, along with unparalleled service and support.
 
Gowling WLG advised Cooper with respect to this acquisition with a team that included Robert Hull, Jason Mullins and Andrew Miles, assisted by student-at-law Jada Perkins and by Sheree Scharge.