Lifecycle of a smart idea | To patent or keep secret?

57 minute read
14 May 2020

Given the frenetic pace of today’s innovation lifecycle, do patents always afford the best protection of proprietary inventions? Or, with increasingly strong trade secret laws around the world, should innovators instead consider keeping their smart ideas under wraps indefinitely?

This webinar that explores how IP owners can approach these questions strategically. Over the course of their discussion and Q&A, our panel highlights the key market and regulatory forces at play across multiple jurisdictions, while providing tactical tips to help you unlock the full potential of your IP assets.

This was the first webinar in our Lifecycle of a Smart Idea series, dedicated to helping you maximise opportunity and minimise risk when taking innovative ideas to the global market. Watch more from the series »


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