Speaking with The Canadian Press, Julia Kappler weighed in on the challenges businesses face in ensuring their “Made in Canada” and “Product of Canada” claims comply with regulatory standards. The discussion comes amid growing concerns about product mislabelling and the implications for companies navigating tariffs and consumer expectations.

“This is very much a situation where an ounce of prevention is worth a pound of cure,” Kappler said. “Businesses will be well-served to confirm that these claims are compliant before going to market with them, rather than later trying to deal with the repercussions.”

Click the link below to read the full article, which was syndicated in Global News, Yahoo! Finance Canada and other numerous outlets across the country:

About Gowling WLG’s Advertising & Product Regulatory Group

Gowling WLG’s Advertising & Product Regulatory Group helps businesses navigate complex regulatory requirements related to advertising, marketing, and product compliance. Our team advises on claims substantiation, misleading advertising risks, consumer protection laws, and regulatory compliance to support clients in maintaining consumer trust and avoiding legal pitfalls.