Alexandra Brodie Partner Co-Chair of Global Tech

Speaks:  English

Year of Call:: 2020 - Managing Intellectual Property 2020 - IP Stars - Trademarks

Qualified: 1997 - Solicitor of England & Wales

Primary office:  London

Alexandra Brodie

Alexandra Brodie is one of the UK's leading IP litigations. She is based in London and is described as 'a great strategist and tactician who knows how to position for success at every level of trial' by Chambers, as 'a very engaged person' by IAM Patent 1000 and, by a competitor in the JUVE report as 'an aggressive litigator'. She has also been one of MIP's Global Top 250 Women in IP for many years running.

Alexandra has litigated all IP rights during her career and has enjoyed particular success in the SEP/FRAND arena having secured the first immediately enforceable injunction on a SEP from the UK Courts, securing the first early listing of a FRAND trial, and securing multiple technical trial wins at all levels of the UK Courts. She and her team are well versed in a wide-range of standardised technologies and the various IP Policies governing those standards. Alexandra and our multi-jurisdictional team in the UK, Europe, China and further afield have a deep immersion in this area at a policy and anti-trust level working closely with our anti-trust, EU, trade and completion team to bring to our clients strategic, multi-jurisdictional, multi-forum solutions.

She is also co-Chair of our global firm's Tech Sector which brings to all our clients an understanding of the sector and how our clients can engage positively with new technologies to drive their businesses forward. Recent projects have seen the sector engaging with thought leaders across the world and in other sectors to produce content and opportunities for our clients in fields a diverse as autonomous cars, e-tail, connected health, crypto, NFTs, brands and patents in the metaverse, digitisation of businesses, data mining and sharing and of course projects involving and created by generative AI.

Career & Recognition

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