An uncertain new era of U.S.-Canada trade relations has begun following the announcement of sweeping U.S. tariffs. While the proposed 25% tariffs on Canadian goods and 10% tariffs on Canadian energy products - along with Canada's retaliatory response - have been paused for at least 30 days, the seismic shift in trade policy is already disrupting supply chains, increasing costs and creating an atmosphere of volatility across key industries.
Given this trade turbulence, Canadian and American businesses need to act swiftly—assessing supply chain vulnerabilities, revisiting trade strategies, reviewing contracts and otherwise preparing for major friction in cross-border commerce. Beyond the immediate operational concerns, organizations must also look holistically at how an unpredictable economy could impact their long-term growth and investment planning.